SEO services for ecommerce
Most ecommerce SEO problems are structural, and they are invisible until you look at what is actually indexed.
Ecommerce SEO is the work of making a catalogue crawlable, indexable and distinguishable, so that category and product pages compete instead of cannibalising one another.
What makes ecommerce different in search
Filters and sort parameters generate near-infinite URL variations. Left unmanaged they consume crawl budget on pages nobody should land on, while the pages that should rank wait to be recrawled.
Manufacturer descriptions appear identically across every retailer selling the item. A catalogue built on them has nothing to distinguish it, which is why category pages usually carry more ranking potential than product pages.
Out-of-stock and discontinued products are a decision, not an accident. Deleting a ranking URL discards the authority it earned; the right handling depends on whether the product returns.
How Rankure approaches it
The same disciplines as any ecommerce business engagement -- technical health, content that matches how buyers actually search, and local signals where a physical location is involved -- sequenced against the constraints above.
Reporting covers keyword position movement, organic traffic growth, organic lead volume, and revenue attributed to organic search.
Accounts stay in your ownership. Rankure works as a manager on them.
Quick Answers
Why do our product pages not rank?
Most carry manufacturer descriptions used identically by every other retailer, so there is nothing to distinguish them.
What should we do with out-of-stock products?
It depends on whether the product returns.
Do filters and sorting hurt SEO?
Unmanaged they can.
Category pages or product pages?
Category pages usually carry more ranking potential, because they can be made genuinely distinct while product descriptions often cannot..
Frequently Asked Questions
Talk to someone
Call (844) 677-1981 or email sales@rankure.io. Rankure LLC, 1550 Wilson Blvd, Arlington, VA 22209.