Ecommerce SEO that starts with the pages Google should never have seen
Ecommerce SEO at Rankure costs $599, $1,094 or $2,196 a month for one store: crawl control for filter and variant URLs, one clear job for every category and product page, original product content in place of supplier copy, product structured data, and reporting on organic revenue rather than traffic. Month-to-month, no setup fee.
Listed on Clutch, G2, DesignRush and GoodFirms. Office in Arlington, Virginia.
One category, many URLs
How a store leaks crawl.
- 1 category/sofasThe page you want found.
- + colour, size, sortHundreds of URLsNear-copies Google has to crawl.
- After crawl controlA handful indexedThe ones people actually search.
Rankure ecommerce SEOFrom $599
Audit my storeLarge catalogues quoted after the audit.
- $599 to $2,196 a monthOne store
- Crawl control firstFilters and variants tamed
- Original product copyNot the supplier's paragraph
- Revenue reportingNot just sessions
Symptoms of a store Google cannot read
- 1
Search Console shows thousands of pages you never made
Every colour, size and sort option became its own URL, and Google is crawling them instead of your categories.
- 2
The product page and its category fight each other
Both chase the same search, so neither ranks the way either should.
- 3
Your descriptions match forty other retailers word for word
The manufacturer wrote them once and everybody pasted them.
- 4
The report says traffic is up and sales are flat
Nobody can tell you which search terms put money in the till.
Why most store SEO starts in the wrong place
The common pitch is more: more blog posts, more keywords, more backlinks. Poured into a store whose filters spin out near-identical URLs, more just adds to the pile Google has to wade through before it reaches the pages that sell.
The quieter problems do the damage. A discontinued product deleted without a redirect throws away the links it earned. A category and its best-selling product compete for the same phrase, so Google keeps switching between them. A thousand products described in the supplier's words give a search engine no reason to pick your page over the forty others carrying the same text.
Google's own guidance warns that faceted navigation "can generate infinite URL spaces which harms the website in a couple ways" (Google Search Central, checked 25 October 2026). So the work begins with structure: decide what should be indexed, give each page one job, and only then build content on top.
What changes in the catalogue, and in the till
A catalogue Google can crawl without getting lost. Categories that each answer one kind of search, written around the way buyers describe what they want. Product pages for your best sellers rewritten with real specifications and answers to the questions your support inbox already hears. Product structured data, so prices and availability can show in results. Out-of-stock items handled so their value is kept. And a monthly report that ties organic sessions to orders and revenue, so the decision to keep going is based on money, not charts.
We have no published ecommerce case yet, so we will not borrow numbers from other kinds of work. Your first report is the baseline everything is measured against.
Catalogue size decides the level
Every monthly deliverable, counted, is on local SEO pricing. Very large catalogues are quoted after the audit.
| Level | Monthly | Usually fits | Where the work goes |
|---|---|---|---|
| Starter | $599 | A specialist store with around 150 products | Category copy, product schema, original descriptions for best sellers |
| Growth | $1,094 | A store whose filters have created thousands of URLs | Crawl and canonical rules first, then categories built around real searches |
| Authority | $2,196 | A retailer up against marketplaces | Long-form buying guides, authority links and AI search work |
Typical scoping, not client results.
Before you hand over the store
- Will you touch our theme or apps?Only with your approval, and every change is listed in the statement of work first.
- Should filter pages be indexed?Usually only the few that match real searches, such as a popular material or style. The rest are kept out.
- Do you do Amazon or eBay listings?No. This is for your own store.
- How soon will we see anything?Structural fixes can show within weeks once Google recrawls. Category and content gains take months.
- Can we stop if it is not working?Yes. Give 30 days written notice. There is no setup fee to write off.
Find out what Google is actually crawling
Send the URL; written findings come back within one business day.
- Indexed pages against the pages you want found
- The structural problem costing you most
- The level that fits and the first fix to make
Rather talk first? (844) 677-1981
How many of your pages should Google actually see?
Send your store URL. Within one business day Joe compares the pages Google has indexed with the ones you want found, and names the first fix.
Request received ✓
Request received. Joe will review the store and come back within one business day.
Structure first, then the pages that sell
- Day 1
Free audit
Indexed versus wanted pages, the biggest leak, the level that fits.
- Month 1
Structure
Crawl rules, canonicals, redirects for retired products, schema.
- Months 2 and 3
Categories and best sellers
The pages that earn most, rewritten first.
- Every month
Revenue report
Organic orders and revenue, against day one.
Prices and facts verified · Reviewed by the Rankure team · Next review November 2026