Monitoring
A dashboard and an email when someone posts. The work of replying, asking for reviews and fixing search results is still yours.
How to choose a reputation management company
One promise should end the conversation, and four questions sort the rest. Here is what to ask before you sign with anyone, including us.
Rankure's prices are published: reputation management $1,320 a month, review management $173 per location.
Listed on Clutch, G2, DesignRush and GoodFirms. Office in Arlington, Virginia.
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The short answer
What makes a good reputation management company?
Honest limits, real work rather than alerts, and terms that leave you in control.
A good reputation management company tells you plainly that platforms decide which reviews come down, does the replies, review generation and search work itself rather than selling a dashboard, leaves every account in your name, and reports review volume, sentiment and search visibility the same way each month.
- The red flag: a guarantee to remove reviews that follow platform policy.
- On cost: how much reputation management costs covers what drives the number.
Start here
The promise that should end the conversation
Any company that guarantees removal of a review that follows platform policy is describing something it cannot do. Platforms decide. An agency can document a policy violation and submit it through the platform's reporting channel, and that is the whole of the mechanism available to anyone.
The honest version sounds weaker and is worth more: policy-violating reviews get reported, some come down, the platform decides, and the lasting work is building a review profile strong enough that one bad review stops mattering. How to get more Google reviews covers that side.
Know what you are buying
Monitoring is not management
Management
Someone writes the replies, runs review generation, files the policy reports and produces the content that changes page one. Ask which one is being quoted.
Before you sign
Four questions to ask
- 1
Who specifically does the work?
And is it the same person in month twelve as in month one?
- 2
Who owns the accounts when it ends?
The Google Business Profile, the Analytics property and the website should stay in your name, with the agency working as a manager.
- 3
What is in the monthly report?
Review volume, sentiment and search visibility are measurable. Scores with no method behind them are not.
- 4
What are the contract terms?
A company confident in the work does not need to lock you in before showing any.
- A statement of workYour deliverables are listed before work starts, so you can check each month what was done.
- Month-to-month termsCancel with 30 days written notice. Fees prepaid for months that have not started are refunded in full.
- Optional prepay discountPay 3 months upfront for 5% off, 6 months for 10% off, or 12 months for the price of 10. If you stop early, every month up to and including the month your cancellation takes effect is kept at the standard monthly price, because each month's team and tools are committed when it starts. Every month after that is refunded.
- Your approval firstNothing is published on your website, profiles or ad accounts without your sign-off.
- You keep ownershipYour accounts stay in your name, and the content made for you is yours once paid for, including after you cancel.
- No removal guaranteesWe report policy-violating reviews through each platform's own channel. The platform decides.
- No ranking guaranteesGoogle controls rankings. Treat any provider who guarantees a number one position as a warning sign.
Prices and facts verified · Reviewed by the Rankure team · Next review November 2026
Questions
Choosing a reputation company: questions
Can any company guarantee removal of a negative review?
No. Platforms decide whether a review is removed. An agency can document a policy violation and submit it through the platform's reporting channel, and that is the entire mechanism available to anyone.
What is the difference between monitoring and management?
Monitoring sends you alerts and leaves the work with you. Management means somebody writes the replies, runs review generation, files policy reports and produces content that changes the search results.
Who should own the accounts?
You should. The Google Business Profile, Analytics, Search Console and the website should remain in your ownership, with the agency working as a manager on them.
What should a monthly reputation report contain?
Review volume, sentiment and search visibility, each measured the same way every month so the change is comparable.
Should I sign a twelve-month contract?
Be cautious about committing before seeing any work. Rankure works month-to-month with 30 days written notice, and prepaid months that have not started are refunded.
Is suppressing bad search results legitimate?
Publishing better content that outranks a harmful result is ordinary SEO. What is not legitimate is claiming a result can be deleted from the web when it cannot.
Bad reviews or search results hurting you?
Reputation management, run by one named specialist.
Ongoing reputation management is $1,320 a month for a single location, month to month, starting with a free review of what people see when they search your name.
One named specialist, month-to-month terms. See client results in Google's own numbers.