Reputation management pricing, and how to avoid paying for the wrong kind

Rankure's online reputation management costs $1,320 a month for one location and covers reviews, replies, reporting reviews that break the rules, and what ranks when people search your name. If reviews are the only problem, review management is $173 a month per location.

Listed on Clutch, G2, DesignRush and GoodFirms. Office in Arlington, Virginia.

Two published prices

Most businesses need the smaller one.

  1. Review management$173Per location a month. More genuine reviews, every one answered.
  2. Reputation management$1,320A month, one location. For a rating problem or bad search results.

Industry guides say$500 to $2,500

Tell me which I need

Month-to-month. Stop with 30 days notice.

  • Two prices, both published$173 for reviews, $1,320 for everything
  • Inside Google's rulesNo fake, filtered or paid-for reviews
  • Nothing published without youReplies and content follow your rules
  • Month-to-month30 days written notice to stop

What is actually hurting your reputation?

The answer decides the price, so settle it before anyone quotes you.

  1. 1

    Too few reviews, or none this year

    A competitor with 140 recent reviews looks safer than you with 12 from 2022. That is a review management job, at $173 a month.

  2. 2

    A run of bad reviews is dragging the rating down

    Fresh genuine reviews, calm replies and reports on any that break the rules. Usually review management, sometimes the full service.

  3. 3

    Reviews you are sure are fake, or from a competitor

    They can be reported to the platform with evidence. The platform decides, but a documented report is the only route that works.

  4. 4

    Something damaging shows up when people search your name

    An article, a forum thread, a complaints site. That needs reputation management, because the work is in the search results, not the reviews.

  5. 5

    Your Google profile has disappeared

    That is a suspension, and it hides your reviews with it. Reinstatement comes before anything here.

Why is "we will remove your bad reviews" the expensive answer?

Because it sells the one thing nobody can deliver.

When a one-star review is the first thing customers read, any offer to make it vanish sounds worth paying for. Most of those offers end in one of two places: a fee for something that was never going to happen, or tactics that put the whole profile at risk.

Google is direct about where the line sits. Its policy for reviews on Maps says: "Fake engagement is not allowed and will be removed." The same policy bars businesses from asking only happy customers for reviews and from offering anything in return for one. (Google, Maps user generated content policy, checked 25 October 2026)

So a genuine review that keeps to the rules stays, however unfair it feels. What moves a reputation is slower and more reliable, and it comes in four parts. Ask every customer, so the satisfied majority outweighs the angry few. Answer every review, because the reply is what the next customer reads. Report the reviews that truly break the rules, with evidence. And where the problem is in search results, publish better pages about you until they outrank the bad one. Nobody can promise that last part by a date, and you should be wary of anyone who does.

What do customers see when your reputation is looked after?

A customer searches your name before calling. They see a rating built on recent reviews, not a handful from years ago. They see that you replied to the unhappy ones calmly and specifically, and they judge you on that reply as much as on the review. On the first page of results they find your own profiles and pages, not a complaint thread from 2021.

You see it before they do. Once a month a report lists every new review and reply, every report we filed and how the platform ruled on it, and on the full plan, the position of each search result for your name against last month. When something refuses to move, the report says that too.

Do you need the $173 plan or the $1,320 one?

Published, month-to-month, no setup fee. The free check tells you which one you need, and we will say so if it is the smaller one.

Review management
$173 /location/month

Your problem is too few reviews, or reviews going unanswered.

  • A review request to every customer, with no filtering
  • Monitoring of the review sites that matter to you
  • A reply to every review within 24 hours
  • Monthly report: new reviews, rating, replies
Check if this is enough
Reputation management
$1,320 /month

A falling rating, fake reviews, or damaging results for your name.

  • Everything in review management
  • Evidence-backed reports on reviews that break platform rules
  • Monitoring of the search results for your name
  • Profiles and articles written to outrank damaging results
  • Monthly report on reviews, rating and search positions
Get my free check

One-off clean-ups are quoted as a project, not a retainer. Several locations and personal reputation work are quoted after the free check.

How do $173 and $1,320 compare with software and other firms?

Software is cheapest if someone on your team will send every request and write every reply. A managed service makes sense when nobody has the time.

OptionMonthly priceWhat you get
NiceJob$75 Starter, $125 ProReview software you run yourself
Ziwi Marketing$197 per locationManaged review requests, monitoring and replies
Rankure review management$173 per locationRequests to every customer, monitoring, replies within 24 hours, monthly report
Rankure reputation management$1,320, one locationReviews plus reporting, search results and content for your name
Industry range (NetReputation, Reputation Resolutions)$500 to $2,500Small-business reputation management, as published in their guides

Prices checked on each provider's own website on 9 October 2026.

Why do reputation management quotes vary so widely?

Reputation management is one label for very different jobs. These five things decide where yours falls.

  1. 1

    How much negative material there is

    One bad review is a reply. A coordinated run of fake ones is weeks of documented reports.

  2. 2

    Where it sits

    A forum post moves faster than a national news article, because the strength of the site it sits on decides how hard it is to outrank.

  3. 3

    How many places it appears

    Google reviews, industry directories, social profiles and search results each have their own rules and process.

  4. 4

    How much good material already exists about you

    A thin footprint is cheaper to change, and also easier for one bad page to dominate.

  5. 5

    Whether you want it watched afterwards

    A clean-up ends. Monitoring does not, and it is usually what the monthly fee is for.

Will you delete reviews, write them, or post in my name?

No, no, and only on your terms. Our full terms are on how we price and work.

  • Can you delete negative reviews?Not genuine ones that follow the platform's rules, and no one else can either. Reviews that break the rules are reported with evidence, and the platform makes the call.
  • Will you write reviews for us, or only ask happy customers?No. Both break Google's policy and can cost you the reviews you already have. Every customer gets the same request.
  • Do replies go out in my name without me seeing them?Only in the way you agree at the start: approve each reply, or set rules and let us go ahead. Medical and legal replies never confirm that someone is a patient or client.
  • How quickly will my rating change?New reviews usually start arriving soon after requests are switched on. A real shift in the average takes months of steady effort, and the report shows every month of it.
  • Am I locked in?No. Both plans are month-to-month with 30 days written notice.
  • Is this just for businesses?No. Professionals whose name is their business can use personal reputation management. We also work in the UK, including Trustpilot.

Which plan do you need? Find out free.

The check costs you nothing. If review management at $173 is enough, that is what we will tell you.

  • What ranks for your business or name today, result by result
  • Your rating and review count against the competitors customers compare you with
  • Which reviews or pages can be reported, outranked or simply answered

Rather talk first? (844) 677-1981

Free reputation check. No obligation.

See what customers find when they look you up

Give us the business or the name. By the next business day you will know what a stranger sees when they search it, which results hurt, and which of them can actually be moved.

No cost and no obligation. Prefer to talk? Call (844) 677-1981.

Recent result: DentalNightGuard.com Google profile views went from 327 in April to 2,910 in September 2026. See our work. Listed on Clutch, G2 and DesignRush.

Led by Google Business Profile and local search specialist Joe Martinez

Request received ✓

Request received. We will look at what is showing and come back within one business day during business hours.

What happens in the first four weeks?

  1. Day 1

    Free check

    A written view of what people find today, what is doing the harm, and the plan that fits it.

  2. Week 1

    Set up

    Every customer starts getting a request, the rules for replies are agreed, and the backlog of unanswered reviews is cleared.

  3. Weeks 2 to 4

    Report and build

    Reviews that break the rules go to the platform with evidence. On the full plan, the first new profiles and pages about you are published once you approve them.

  4. Month end

    Your report

    What came in, what was answered, what the platforms ruled and where each search result now sits, measured from day one.

Check my reputation for free

$173 or $1,320 a month after that, only if you go ahead. Stop with 30 days notice.

Prices and facts verified · Reviewed by the Rankure team · Next review November 2026

What does reputation management cost, and what can it remove?

How much does reputation management cost?
Published guides from NetReputation and Reputation Resolutions, checked on 9 October 2026, put small-business reputation management at $500 to $2,500 a month. Rankure charges $1,320 a month for a single location, and review management on its own is $173 per location a month.
What is online reputation management?
Online reputation management is the work of monitoring, improving and protecting how a business or person appears in reviews and search results. It combines review requests, replies, reporting reviews that break platform policies, and publishing accurate content that ranks for the name.
What is the difference between review management and reputation management?
Review management, at $173 per location a month, covers review requests to every customer, monitoring, replies within 24 hours and a monthly report. Reputation management, at $1,320 a month for one location, adds evidence-backed reports on rule-breaking reviews, monitoring of search results for your name, and content written to outrank damaging results.
Is reputation management billed monthly or as a project?
Both are common. Monitoring, review handling and pushing down damaging results are continuous, so they are usually monthly. A defined clean-up, such as correcting listings or dealing with one specific page, is usually a project with a start and an end.
Can a reputation management company remove Google reviews?
Only reviews that break Google's policies, such as fake engagement, conflicts of interest or off-topic content, and only by reporting them to Google, which makes the final decision. Genuine reviews that follow the rules stay up.
Will I lose my reviews if my profile is suspended?
Not automatically. While a profile is suspended its reviews are hidden with it, and getting the original listing reinstated usually brings them back. They cannot be carried over to a new listing, which is one more reason never to start a replacement.